Author Archives: Herbert

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November 11, 2011 at 03:01 PM by Herbert | 0 Comments

Personal Insight



Effectiveness is not measured in how much work is done in a given period of time. It is how much added value is produced for the customer in a given period of time.


July 07, 2011 at 05:05 PM by Herbert | 1 Comment

When a picture is worth 20 Swiss Francs



Giorgio Armani (together with Manor) offers a price reduction of 20 Swiss Francs on any of its perfumes or cosmetic products. To get the reduction, consumers have to take a picture of one of the corresponding billboard ads (also working … Continue reading


May 18, 2011 at 07:13 PM by Herbert | 0 Comments

Früh Property Search with kooaba Smart Ads



In cooperation with kooaba, Früh Immobilien & Partner AG has launched an interactive print campaign. Take a picture of the print ad with the Paperboy App and discover your future home. You can watch the video of your favorite property whenever you … Continue reading


May 18, 2011 at 04:29 PM by Herbert | 1 Comment

SI Style goes Paperboy



We are happy to announce that SI Style, the largest Swiss celebrity & fashion magazine reaching 429,000 readers monthly, is powered by kooaba Paperboy. With the Paperboy App (for iPhone and Android smartphones) you can share your favorite SI Style articles with … Continue reading




We are proud to announce that the Swiss Sunday newspaper SonntagsZeitung, reaching 797’000 readers weekly, is powered by kooaba Paperboy. The first interactived issue appeared on Sunday May 15. With the Paperboy app for iPhone and Android smartphones you can recommend … Continue reading


May 11, 2011 at 02:07 PM by Herbert | 0 Comments

TREND MAGAZIN now powered by Paperboy



TREND MAGAZIN, the largest Swiss trend magazine reaching over 50,000 readers between 18 to 34 years old monthly, has introduced kooaba Paperboy. With the Paperboy app you can explore videos of your favorite stars and trailers of new movie releases, … Continue reading




Last Thursday, everyone at kooaba celebrated the support we’ve received from our partners and clients with an anniversary party to remember at Cakefriends in Zurich’s old town. Partners, clients, friends and kooaba team members all gathered for a fun night full … Continue reading


December 20, 2010 at 12:57 PM by Herbert | 0 Comments

Apéro with Publicitas in kooaba head quarter



In order to celebrate the successful first half year of collaboration with Publicitas, we organized an apéro in the kooaba head quarter. Time for discussions and bringing the teams together. It was great fun. We are looking forward to our … Continue reading


December 20, 2010 at 10:51 AM by Herbert | 0 Comments

kooaba CMS first public appearance



Since already over two years, we have made a great CMS for our customers. However, it was never visible to the public – until today. Ladies and gentlemen, we have the pleasure to present you our developer’s best work. The … Continue reading


November 24, 2010 at 04:18 PM by Herbert | 0 Comments

Coopzeitung now powered by Paperboy



Coopzeitung, the largest Swiss newspaper reaching over 2.5 million readers weekly, has introduced kooaba Paperboy. With the Paperboy app you can remember household or cooking hints and tips, share your favorite recipe by e-mail, Twitter and Facebook and explore the “how … Continue reading


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    • Cathy: this sounds great -can’t wait to use it.
    • woffi: That’s a nice idea – also useful for facebook profile-banners. Plus I learned something new about...
    • Tom: @xino – yeah, but it takes a lot more time though… And it’s nice to have a preview… With...
    • xino: there’s no need of the template. G+ has its own photo editing. you simply upload 5 pictures and edit each...
    • Bryan: Metro in the UK would be good!