We have mentioned earlier that we like IKEA here at kooaba. Basically our complete office furniture is from IKEA (you can watch a video how we furnished our new office).
As you may know, the main marketing instrument of the IKEA chain. But maybe you didn’t know that the catalogue has published three times as much as the Bible!
Today the new IKEA Switzerland catalogue (German version) hits the stores and mailboxes, and we thought it’s a good opportunity to make it available on Paperboy.
This is how it works:
- You sit on the sofa, enjoying the new Ikea print catalogue. You see an item you want to remember, or share with your friend …
- Start Paperboy on your iPhone, snap a picture of the entire page …
- You get direct weblinks to the products on the page, you can recommend the page to a friend, ….
- Finally, you can also remember the page in your personal online collection on my.kooaba.com or Evernote. This way you can easily remember all the products you liked in the new catalogue for later purchase.
This is what you can expect: at the left a picture taken with Paperboy, at the right the result with the product links on the page:

You see, Paperboy and Ikea help you furnishing your place.